Now you're the one in the room who actually knows.

Spend an hour a day for thirty days on the work already on your desk, and come out able to use AI on your own problems. No consultant, no course, no code. You practice on the AI subscription you already have.

Foundation $7.99
Playbook coming soon
A business owner standing calm and in sharp focus, explaining with his hands to the people around him while the room blurs into motion, a thirty-day calendar with its days crossed off on the wall behind him
The one thing to do today

An AI consultant runs $250 to $500 an hour and won't take the job for fewer than twenty of them. A full-time AI hire is two hundred thousand a year. There are 1.6 million open AI roles and barely 500,000 people qualified to fill them, so that price is not coming down. But you don't need to hire a master sommelier for a neighborhood restaurant. You need to know wine well enough to build a menu that works. You don't need to hire an AI expert. You need to become one, at the level your business actually requires.

What it costs to become the expert instead of renting one
$28

instead of $5,000.

That's this playbook plus the one AI subscription you'll practice on. A consultant won't open the laptop for less than five thousand, and what you get back is a deliverable you can't maintain and no idea how it was made. This costs you thirty days and hands you the capability. You keep it.

One hour a day. That's the whole ask.

  • AI that gives you something usable on the first or second try, because you've learned how to ask
  • One task that used to eat an hour of your week, running in under five minutes
  • The judgment to know when AI helps and when it's just in the way — the part that takes longest to fake and matters most

Is this the right playbook?

This is for you if
  • You keep being told you need AI, and everyone who actually knows it bills more per hour than you do
  • You'd rather own the skill than rent a consultant who hands you something you can't maintain
  • You can protect an hour a day for a month. Not a heroic weekend. An hour, most days
This isn't for you if
  • You want it done for you. This is the one that makes you the person who can do it
  • You want to become an AI engineer. You won't be — no machine-learning models, no training AI from scratch, no enterprise architecture. You also won't need any of that for most of what your business actually does
  • You can't give it the hour. Thirty days at an hour a day is the real price, and it's the one part nobody can pay for you

Frequently asked questions

How much time does this really take?

It's a 30-day plan at about an hour or two a day, not a weekend crash course. The reading takes 30 minutes; the results come from doing a little each day.

Do I need to be technical or already know AI?

No. It starts from the beginning and assumes no background. No coding, ever.

What do I need?

One AI subscription, around $20 a month. A free plan is enough to build the daily habit; you'll want a paid one for the automation pieces later in the month.

When will it actually save me time instead of costing me time?

Honestly, not in week one. The first couple of weeks are an investment; most people turn the corner around week three, once the habit and their first automation are in place.

What won't I be able to do after 30 days?

You won't be building machine-learning models or architecting enterprise systems, and the playbook doesn't pretend you will. What you'll have is real daily fluency and one working automation applied to your actual work.

Foundation
Become Your Own AI Expert in 30 Days
$7.99 one time
Playbook coming soon

One-time purchase. Yours forever. No subscription.

Level Foundation
Time to complete 30 days (1–2 hrs/day)
Cost to run it One AI subscription, ~$20/mo
Updates Included, always
Last updated August 2026